| THE TONY AWARDS AND AUDIENCE REWARDS ANNOUNCE THE 2024 OFFICIAL 'TONY AWARDS CHALLENGE' | |
| Posted by: Official_Press_Release 04:08 pm EDT 04/30/24 | |
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| THE TONY AWARDS AND AUDIENCE REWARDS ANNOUNCE THE 2024 OFFICIAL 'TONY AWARDS CHALLENGE' PLAYERS CAN ENTER FOR THE CHANCE TO WIN A BROADWAY DREAM WEEK INCLUDING AIRFARE TO NEW YORK CITY, PRIME TICKETS TO BROADWAY SHOWS, AND MORE The Tony Awards®, in partnership with Audience Rewards®, Broadway's first and only loyalty program for theater fans, has announced this year's Official Tony Awards Challenge. Beginning Tuesday, April 30, Broadway fans can participate in an interactive game, ballot-style, in which they will predict the winners of the 77th Annual Tony Awards in each of the 26 categories. Fans will have a chance to win a number of prizes, including the Broadway Dream Week, as well as Audience Rewards ShowPoints (redeemable for free tickets, experiences, and more). Players must be Audience Rewards members to enter, and the program is free to join. To play, please visit www.TonyAwardsChallenge.com. "Awards season is the most wonderful time of the year for Broadway fans, and our partnership with the Tony Awards offers an exciting way for fans to get involved," said Katie Dalton, Executive Vice President of Audience Rewards. "Audience Rewards gives theater fans insider access to Broadway, and the Tony Awards Challenge offers our biggest prize yet: a Dream Week on Broadway to see your favorite shows for free." "We are thrilled to once again offer theater's biggest fans a one-of-a-kind Broadway experience by partnering with Audience Rewards for the Official Tony Awards Challenge," said Jason Laks, interim president of the Broadway League and Heather Hitchens, president and CEO of the American Theatre Wing. "The exceptional participation shown from fans across the country is always a terrific addition to awards season." By guessing all 26 categories correctly, one grand prize winner will receive a Broadway Dream Week, including: • Airfare for 2 to NYC • A 6-night stay for 2 in the Sofitel New York Tony Awards Terrace suite • Prime tickets to see 5 Broadway shows of your choice • Tickets for 2 to The Museum of Broadway • Gift cards to dine at Broadway favorites Sardi's & Glass House Tavern, and Gaby Brasserie In addition to the grand prize winner, runner-up winners will receive a pair of Broadway tickets to see the show of their choice. See below for rules and guidelines: • The Official Tony Awards Challenge, hosted by Audience Rewards in partnership with The Tony Awards, will begin on Tuesday, April 30 at approximately 12pm ET. • To play, entrants must either be pre-existing Audience Rewards members, or they can join the program for free to participate. • Players will guess/predict who they think will win in each of the 26 Tony categories. The grand prize for correctly guessing all 26 categories is the Broadway Dream Week. • Once players complete their ballot, they can adjust their predictions until 3pm ET on Tony Sunday, 6/16. • Submit your guesses online and then tune in to the Tony Awards live on Sunday, 6/16 on Pluto TV, CBS and Paramount + to see how many you guessed correctly! • Full terms and conditions are available at www.TonyAwardsChallenge.com. Hosted by Ariana DeBose, the American Theatre Wing's 77th Annual Tony Awards, presented by the Broadway League and the American Theatre Wing, will air LIVE on Sunday, June 16, 2024 from the David H. Koch Theater at the Lincoln Center for the Performing Arts in New York City from 8:00-11:00 PM, ET/5:00-8:00 PM, PT on the CBS Television Network, and streaming on Paramount+*. CBS and Pluto TV will once again present The Tony Awards: Act One, a pre-show of live, exclusive content leading into the 77th Annual Tony Awards. Viewers can access the show on their smart TV, streaming device, mobile app or online by going to Pluto TV and clicking on the "Pluto TV Celebrity" channel (no payment, registration or sign-in required). * The 77th Annual Tony Awards will be available live and on-demand for Paramount+ with SHOWTIME subscribers, or on-demand for Paramount+ Essential subscribers the day after the special airs. Audience Rewards is the Official Rewards Program of Broadway, providing membership benefits and rewards for nearly 3 million members and representing more than a quarter of all Broadway tickets purchased through authorized ticketing platforms. Free and easy to join, Audience Rewards allows buyers to earn ShowPoints on every ticket purchase, to be redeemed for free tickets, theater collectibles, unique experiences, and more. Founded in 2008 by a unique coalition of prominent theater owners, including Nederlander, Shubert, and Jujamcyn, major national presenters, and key performing arts centers from across the country, Audience Rewards has offered members first access presales to more than 100 Broadway shows and 200 VIP experiences and events, which have included a walk-on role in Rock of Ages, a meet-and-greet with Jake Gyllenhaal, celebrity Q&As, backstage tours and much more. The American Theatre Wing's Tony Awards are presented by The Broadway League and the American Theatre Wing. At The Broadway League, Kristin Caskey is Chair and Jason Laks is Interim President. At the American Theatre Wing, Emilio Sosa is Chair and Heather A. Hitchens is President & CEO. Sponsors for The Tony Awards include: Carnegie Mellon University - the first-ever, exclusive higher education partner; City National Bank - the official bank of The Tony Awards; Playbill; Rainbow Room - the official partner of the Tony Nominee Luncheon; Sofitel New York - the official hotel of The Tony Awards; Baccarat - the official partner of the Tony Awards. Follow @TheTonyAwards on Instagram, TikTok, Twitter, and Facebook. |
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